Blogging

How To Stand Out In A Sea Of Bloggers And Personal Brands

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You have a blog! But… so does everyone else. 

A bunch of blogs. Everywhere. 

You never knew how many blogs were actually out there until you started your own. 

So how do you stand out in a sea of bloggers?

Not only that, but this sea contains podcasters, YouTubers, influencers, etc. as well.

Here’s the good news: You can totally stand out and I’m going to go over how you can do that!

Here’s the news you probably don’t want to hear but already know: You’re going to have to work at it, and it’s not going to happen overnight. Patience is going to become your new best friend; well, probably not - but the sooner you can come to peace with that, the easier this will be.

The path of least resistance, y’know?

 

Here are 3 ways to stand out in a sea of bloggers and personal brands:

1. Create a recognizable brand.

What makes a brand recognizable?

Think of all the brands that immediately come up for you when I ask you that question.

If nothing came up for you, think of your favorite brands. It could be your favorite place to shop or your favorite place to buy groceries. We all need something to wear and clothes, so even if you don’t have a favorite place, I’m willing to bet there’s a place you regularly go to. 
 

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Why them, and why not their competitor?

  • Is it the way they make you feel?
  • Is it the way they set up their shop?
  • Is it their customer service, price, or product quality?

There’s a reason why that particular brand stands out for you.

Well, it’s the same thing for your blog.

Why would your blog be the place someone goes to, as opposed to another blog?

  • Is it your website design?
  • Your writing style?
  • Your story?
  • The way you make them feel?

What are your strengths?

For example, my brand strengths are vulnerability (in storytelling) and visual content (especially on Pinterest).

Whether it’s your writing style or your photo edits, there needs to be some consistency for recognition and familiarity to happen.

Because that is what’s going to help attract the right people to you, your brand, and your blog.

So it’s crucial that you don’t look and sound like everyone else.

You need to look and sound like yourself.

The goal isn’t to get everyone to like you; it’s to get the people who will resonate with you (your story, your goals, your visuals - whatever it is) to really love YOU.

A community of 100 devoted fans is better than 10,000 people who could care less about you. 

Don’t settle for mediocrity, and definitely don’t give your audience mediocre content.

 

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2. Care about other people. 

Do people know you exist?

Just because we create things doesn’t mean people are going to come flocking to find out what we’re up to, unless you’ve already built a community for yourself and/or people already know you.

When you’re first starting out, it’s mostly likely going to sound like crickets.

Here’s the uncomfortable truth: It’s up to you to get people to your blog.

It’s not their job. It’s yours.

So maybe that means you need to create an amazing resource library full of things that will actually help people and get them onto your email list.

Or maybe it means spending an hour on Instagram every day and engaging with others in your industry.

Or maybe it means reaching out to others in your industry and doing collaborations to expand your reach.

You have to create ways for people to find and learn about you - and because a lot of people are also starting their own thing, it’s not as easy as it was a few years ago.

But that doesn’t mean it’s impossible either.

Instead of asking yourself “why no one is coming to your blog”, ask yourself “how can I create new ways for people to find me?” or even how to find them.

You have to care about others instead of expecting them to care about you.

How do you do that? By creating valuable content.

And that can be inspiring, motivational, or educational content.

But it helps them in one way or another, building trust and credibility in the process.

 

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3. Don’t give up.

I know this seems obvious, but you’d be surprised at how many people give up.

Even I wanted to give up (more than once) last year. Mostly because of burn out.

You know the story of slow and steady wins the race? Yup, that definitely applies here.

Slow and steady is going to get you further than going fast and trying to do all the things all at once perfectly (yup, I’ve been there).

But say you do burn out. What should you do? Take a break without any guilt or shame and with the intention of coming back to it.

Because a break is wayyyy better than giving up and quitting altogether.

The truth is burn out is more common than you think. Everyone I’ve talked to has burned themselves out in one way or another, which is why I wanted to cover this point. Because the chances of you burning out are pretty high, and I just want to let you know it’s normal.

Do not beat yourself up over wanting to give up, okay? Here’s a post I wrote on giving yourself more credit, which we should all do more of.

Celebrate the wins along the way and enjoy the journey.

It’s easy to fall into a trap of always wanting more and comparing yourself to others, but neither of those things will make you feel fulfilled or happy.

You can trust me on this - and many other bloggers I’m sure.

If you stay in the game long enough - and continually work at your craft (always be learning and improving), people will stay to recognize your brand and they’ll stand to trust you (because they know you’re going to show up for them).

And they’ll start to tell their friends about you.

Because what do we do when we find a brand we absolutely love? We tell our friends about it!

Your blog is more than “just a blog”. Whether you’re ready for it or not, you are your personal brand.

 

So there you have it!

That’s how you stand out from a sea of bloggers and personal brands: 1. creating a recognizable brand, 2. caring about other people, and 3. not giving up.

You don’t have to overcomplicate or overthink it, because it’s really simple.

You do, however, have to put in the work, because there are going to be bumps along the way and you’re going to have to work through them (the mindset, the emotions, and all the technical stuff).

But you can do it. I believe in you. You’re not too late to the blogging game.


AUTHOR BIO

Hi there! I'm Molly, the founder of Wholehearted Woman. I help women show up online in a way that looks good and feels good too. 

Be the voice you needed to hear when you were younger and share your story. Don't be afraid to be vulnerable, because it could change someone's life. 

wholehearted woman - molly

Blogging Tips: 4 Ways To Keep Visitors On Your Site Longer

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Do you see people visiting your site, but they’re quickly leaving?

Or maybe you created this new blog and people aren’t coming at all.

Either way, I’ve got you covered.

When you create a good user experience for people, they will want to stay and keep coming back in the future. Good user experiences can come from many different things.

Content that problem solves, design that inspires, copy that connects, stories that empower, etc.

The question is, how can we improve your site and user experience?

 

Here are 4 ways to help people stay on your site and blog longer:

1. Create content that provides value.

There are 3 main types of content that people tend to love:

  1. Inspiration
  2. Educational
  3. Entertainment

It’s even better when they’re a mix of something.

If the content you’re creating is mostly fluff without providing any kind of value, people are going to stay.

There’s a reason why people love watching corgi videos (it’s entertainment and makes them feel better) or why they watch a YouTube video on how to make matcha lattes (it provides educational and teaches you a new thing) or why they listen to a podcast (most likley inspirational).

So, ask yourself what kind of content you’re creating and how it’s helping your audience.

How can you make the experience better for them?

 

2. Create content that connects / resonates with the site visitor.

Have you ever gone on someone’s website and instantly thought, “they get me”?

Or gotten so excited about someone’s website you checked out all their pages and probably stayed on the site for the next hour or so?

That’s the kind of experience you want to create for your site readers.

From the images you use to the words you write, you want it to resonate with your reader.

Tell them your story, put your personality into it, and be yourself. Let them get to know YOU - what you believe in, what your dreams are, and what goals you’re currently working on. Because maybe they have the same beliefs, dreams, and goals.

Not only does this make them stay on your site longer, but it helps them remember who you are and keeps them coming back for more.

There are a million blogs out there that talk about the same things you do, but the reason people stay and keep coming back is because it’s coming from YOU.

3. Make sure your visual designs and aesthetics are on point.

Have you ever stayed on someone’s site longer because of the way it looks?

I mean -- that’s how we make our clothing choices, right? Because the way they look on us and make us FEEL?

So take a minute and ask yourself (honestly) how your site makes you feel.

What kind of experience are you creating for your reader?

A few weeks ago, I tried doing Google AdSense and it just wasn’t working for me so I turned it off. Because I absolutely hate going on someone’s site and seeing ads everywhere - and so I didn’t want my reader to experience that as well.

Having a clean and beautiful website goes a long way.

Imagine if you went to a store and it wasn’t properly organized and there was stuff on the ground everywhere.

Would you go back, or would you go somewhere else?

P.S. If you're in need of branded blog designs, be sure to check out my design template shop!

 

4. Link up your content with other content!

Once I started linking my articles up with other articles, I know my page views went up as well.

When people are reading about a particular topic, chances are… they’re interested in related content. And if you don’t provide that for them, they’ll probably go somewhere else.

But if you did provide that? It’ll help them stay on your site longer, while also building trust and credibility.

It’s a win / win.

Make your site easy to navigate. There’s nothing worse than a site where you can find anything (I mean, there are worse things obviously but you know what I mean. Make it easy for people to click around!)

3 ways you can link up your content:

  1. Link a sentence that relates to another blog post.
  2. Add a “(Related: Title of Blog Post)” after a paragraph or major point.
  3. Add a “Related Posts” at the bottom of your blog posts.

So, those are my 4 tips on getting your site visitors and blog readers to stay longer.

 

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To recap, it’s:

  1. Create content that provides value.
  2. Create content that connects / resonates with the site visitor.
  3. Make sure your visual designs and aesthetics are on point.
  4. Link up your content with other content.

 

Comment down below and let me know!

Did these tips help? Is there anything you would like to add?


AUTHOR BIO

Hi there! I'm Molly, the founder of Wholehearted Woman. I help women show up online in a way that looks good and feels good too. 

Be the voice you needed to hear when you were younger and share your story. Don't be afraid to be vulnerable, because it could change someone's life. 

wholehearted woman - molly

Why It's Important To Create Evergreen Content

 Why It's Important To Create Evergreen Content | How To Create Evergreen Content | What Is Evergreen Content | Content Strategy | Digital Marketing | Growing Your Brand | Creating A Community | Advice for Content Creators and Bloggers | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Have you ever looked up “how to start your own blog” or even “how to create evergreen content”?

Both of those topics themselves are evergreen content, and I wanted to share with you why that’s important to encourage you to create evergreen content for your own platform and community. 

 

So, let’s start with the question: What is evergreen content?

Evergreen content is content that stays relevant forever and ever, so it’s not about something that’s just happening right now. Rather, it’s something that someone would read 2 years from now and it would still apply to them.

 

So, why exactly is creating evergreen content important?

Reason 1: It continues to help long after the original publish date.

Most of the content created on this blog is intentionally evergreen content, because I want to make sure that it’s still helpful even if someone discovers it for the first time two years from now.

Topics like imposter syndrome? It can be 1990 or 2010; either way, I know there are going to be people who are struggling with imposter syndrome and would like to know how to overcome it.

And this can be applied to any industry. There are always opportunities for more evergreen content to be created.

If you need help with content creation, check out this blog post on what makes great evergreen content and how to create it.

 

 Why It's Important To Create Evergreen Content | How To Create Evergreen Content | What Is Evergreen Content | Content Strategy | Digital Marketing | Growing Your Brand | Creating A Community | Advice for Content Creators and Bloggers | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Reason 2: SEO helps people find you and keeps traffic coming in.

Since evergreen content is still helpful and relevant long after the original publish date, people can search for the topics you write about (which, hopefully you’ve named your blog posts tiles strategically and intentionally so that they’re actually searchable and can be found) and find you as a result. 

And when you search for common keywords like imposter syndrome or evergreen content, you’ll find that many people have written about those topics too. 

 

You might think that that’s a bad thing, but it’s very much a good thing and here’s why:

  1. It’s a topic people actually want to learn about and are interested in. You don’t want to be writing about something no one even cares about.
  2. Have you ever searched for something and clicked on a bunch of links only to click on more links?

    Even if your blog post isn’t in the top searches, you still have a chance of being found especially if your post is different (which is why it’s important to add your own perspective and takeaways).

    If your post is just like everyone else’s, it doesn’t give them an incentive to stay on your page when they can just as easily get the same information from someone else. Go the extra mile and give a little more.

That’s also why it’s important to create a free resource library. People love free stuff.

I mean -- we've all gone to Costco to get all the free samples before, amirite? 

 

 Why It's Important To Create Evergreen Content | How To Create Evergreen Content | What Is Evergreen Content | Content Strategy | Digital Marketing | Growing Your Brand | Creating A Community | Advice for Content Creators and Bloggers | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Reason 3: You can always repurpose that content!

Let’s be honest: Content creation can be hard - and sometimes, our brains just need a break.

If you think you can only write about something once, think again.

Say you’ve written a blog post that did fairly well, why not talk about those things in your email newsletter or share it on Instagram?

Chances are, most people on your email list and who are following you on Instagram haven’t read your original blog post before.

And even if they have, they can always use a refresher or just skip it altogether.

It goes back to reason 1 as to why creating evergreen content is important - because it can continue helping people long after the publish date.

So now that we’ve establish how this type of content helps your blog grow, are you going to start creating more evergreen content?



author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly

5 Reasons Why Your Blog Will Fail (And How To Prevent That From Happening)

 5 Reasons Why Your Blog Will Fail (And How To Prevent That From Happening)  | How To Have A Successful Blog | Advice and Tips for Bloggers | Why Some Blogs Fail | How To Make Your Blog Stand Out | Making Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Blogging is hard work.

I’m not here to sugar coat things, because I think there are enough people on the Internet doing that. (But, I will show you how and encourage you if you’re ready to show up and do the work. :))

Even so, there will be countless of blogs out there that will tell you how easy it is and how you can create your own blog in 5 minutes.

But the truth is… the challenge isn’t in setting up your blog, it’s in continuing it.

And I’m going to say that the hard part of setting up your blog isn’t the technical part, because there are so many articles and YouTube videos out there that will literally show you step by step on how to set everything up. 

The hard part is putting yourself out there.

Because the truth is someone might not agree or like what you have to say.

I think most blogs fail - and by fail, I mean you never hear from the blogger again.

They’ve disappeared and abandoned their blog for good, because the truth is blogging isn’t easy. And it definitely isn’t an overnight success story -- if you’re looking for one of those, you’re looking in the wrong place my friend.

I almost abandoned this blog for good last year. And more than once, so trust me, I totally get it.

But if you don’t want your blog to fail, keep on reading.

 

5 Reasons Why Your Blog Will Fail (And How To Prevent That From Happening)


1. Lack of purpose


Problem:

In order to keep a blog going, you have to be wildly passionate about it and be willing to put a lot of effort into it -- and having a purpose really helps with staying grounded when things go south.

There is so much that goes on behind-the-scenes of putting a blog post together. More than most people realize. 
 

Solution:

Know why you’re blogging and be wildly passionate and committed to it. Why do you blog? What is the long-term goal / vision?

Be ready to show up every day.

And if blogging isn’t for you, it isn’t for you (and that’s okay!!).  

There are so many other things you could do like be a microblogger on Instagram, start a podcast, interview others, go on YouTube or even Facebook live, etc.

Find your thing, instead of trying to copy someone else’s thing.

 

 5 Reasons Why Your Blog Will Fail (And How To Prevent That From Happening)  | How To Have A Successful Blog | Advice and Tips for Bloggers | Why Some Blogs Fail | How To Make Your Blog Stand Out | Making Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

2. Lack of planning and preparation


Problem:

Unfortunately, having a successful and thriving blog isn’t about posting whenever you feel like it. I wish it was, but I’ve discovered the hard way that it’s not.

Content planning, strategy, and creation is so important.

It’s like trying to eat healthy but not creating a plan for it. This isn’t something you can wing and hope it goes well. 
 

Solution:

Create a plan. Start an editorial calendar. See what my step-by-step process for creating a blog post is. Watch what other successful bloggers are doing and how they got there.

Plan. Create. Rinse and repeat.

At the end of the day, we get out what we put in. Plan for your success or prepare to fail.

 

3. Lack of consistency


Problem:

Problem: Two weeks ago, you posted on a Tuesday. Last week, you didn’t post at all. This week, you’re posting on Friday. People have no idea when your next post could be. It could be tomorrow, it could be two weeks from now, it could be never again.

Or maybe you are posting every week, but you write about so many different things people don’t know what to expect from you.
 

Solution:

Whatever it is, consistency matters.

Consistency matters in your branding, in the way you speak, in the topics you talk about, etc. Be consistent all across the board. You want people to be able to recognize you and your brand. Your voice, your story, your core values, your visuals. The more, the better.

 

4. Lack of impatience


Problem:

Problem: You get discouraged every time you see an income report on Pinterest or every time you go on someone else’s blog. You know that saying, “Comparison is the thief of joy”? Well, it’s so true.

This is me speaking from personal experience, by the way.

Don’t compare yourself to other people, because it leads to nowhere good. 
 

Solution:

Be prepared for the fact that your blog isn’t going to become an overnight success story. You’re not going to write this magical one blog post and suddenly everyone knows who you are.

If you read any of the blog posts written by people who have been blogging for a long time, they will tell you that. They will tell you about how much time, effort, and energy they had to put in to get to where they are.

Do the work and show up, even when no one applauds you for it.

Also, this is always room for improvement and things to learn.

Learn them. Apply them. Keep growing.

 

 5 Reasons Why Your Blog Will Fail (And How To Prevent That From Happening)  | How To Have A Successful Blog | Advice and Tips for Bloggers | Why Some Blogs Fail | How To Make Your Blog Stand Out | Making Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

5. Lack of self-belief and confidence


Problem:

Problem: You worry that you’re not cut out for this. It seems to be working for everyone else except you, so you end up doubting yourself each and every step along the way. (This slows you down a lot, by the way.) 
 

Solution:

Honestly? Lack of self-belief and confidence is the reason I haven’t grown as much as I’ve wanted to, because I was that person who doubted herself almost every step along the way.

But keep going. Keep showing up.

And when you do fall off the face of the Earth? Choose to come back and start off where you left off. Forgive yourself and believe in yourself.

I hope this blog post doesn’t discourage you, but insead brings awareness and realistic expectations to your life. Because blogging is still very much relevant even in 2018.

People still read blogs just like how people still read books.

So if you want to be a blogger, do it. Just know there are going to be roadblocks in your journey and be prepared for them.

The more prepared you are, the better you will handle them.

I believe in you. You got this.

 

If you’re new to blogging or would like more blogging tips, you might enjoy these articles:


AUTHOR BIO

Hi there! I'm Molly, the founder of Wholehearted Woman. I help women show up online in a way that looks good and feels good too. 

Be the voice you needed to hear when you were younger and share your story. Don't be afraid to be vulnerable, because it could change someone's life. 

wholehearted woman - molly.JPG

What Should You Name Your Blog? 3 Questions To Ask Yourself.

 What Should You Name Your Blog? 3 Questions To Ask Yourself.  | Naming A Blog | How To Start A Blog | What You Need To Know About Blogging | Advice and Tips for Bloggers | Growing Your Blog | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

So you’re thinking about starting a blog, but you have no idea what you should name your blog.

Or maybe you have an idea, but you need a confirmation or some advice.

If that sounds like you, you’re in the right place!

 

So what should you name your blog? 3 questions to ask yourself.

1. Why are you starting a blog, and what are your intentions?

The 1st question to ask yourself is why? What is the purpose of your blog?

There are so many reasons you could be starting a blog (and sometimes, our reason changes as we continue blogging!).

You could be starting a blog to find yourself and to go on a journey.

Or maybe you’re starting your blog to help others find themselves and go on their own journey.

Take some time to think about why you’re starting your blog, who it’s for, and what the intention is.

Is this going to be a personal brand or more of a community based brand where others can contribute?

 

2. What is your blog going to be about, and who are you blogging for?

 What Should You Name Your Blog? 3 Questions To Ask Yourself.  | Naming A Blog | How To Start A Blog | What You Need To Know About Blogging | Advice and Tips for Bloggers | Growing Your Blog | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

They say the riches are in the niches, and I agree with that.

But I’ve also seen people branch out and talk about other topics that they didn’t originally talk about.

Maybe you want to start a food blog, so you’re thinking about using words like “recipe”, “foodie”, “kitchen”, etc. into your blog name. But what if one day you don’t want to create recipes anymore?

(This isn’t to make you feel overwhelmed, btw. You can always rebrand and rename your brand!)

You could always go with something more general like, “eat with (your name)”.

The good thing about adding these words to your blog / brand name is that people can easily get a sense of what you’re about just from your name.

Another thing you’ll want to think about is who you’re blogging for, which goes alongside with your niche.

For example, I love Amanda Holstein’s blog over at Advice from a 20 Something. You already know her blog is about advice for 20 somethings. Plus, it’s a cute name too.

 

3. Where do you see this in 5-10 years?

What is your vision and mission for your blog?

I’m going to tell you something that you probably don’t want to hear: Blogging is not an overnight success story. In fact, it’s like the farthest thing from an overnight success story.

 What Should You Name Your Blog? 3 Questions To Ask Yourself.  | Naming A Blog | How To Start A Blog | What You Need To Know About Blogging | Advice and Tips for Bloggers | Growing Your Blog | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

So… if that’s what you’re looking for, you better start looking for something else.

Which is why I asked the question, where do you see this in 5 to 10 years? I mean, do you see this eventually branching out and growing into something bigger?

Do you want to be the face of your brand or do you want to have a brand that’s not dependent on you?

Remember, there are no right or wrong answers here.

And none of this is set in stone. You can always change your mind.

Starting a blog is exciting, but it’s also hard (and has its own set of challenges) so don’t overwhelm yourself or go into decision fatigue along the way.

I wish you the best in your blogging adventure and hope this article helped you with finding clarity around deciding on what to name your blog.

And when you do decide on a name for your blog, I’d love to hear about it! Please feel free to share it in the comments section below.


author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

How To Create Good Content: 4 Questions To Ask Yourself

 How To Create Good Content: 4 Questions To Ask Yourself | 4 Steps To Creating Valuable Content | How To Stand Out From Other Bloggers | Advice and Tips For Bloggers and Business Owners | Content Strategy | Content Marketing Tips | Growing Your Personal Brand Online | How To Grow Your Blog And Make It Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

Have you ever wondered what makes good content, or how to actually create content that people want to read?

The reality is that there is SO much content out there nowadays. Podcasts, YouTube videos, blogs, ebooks, courses, digital downloads, Facebook ads, and the list could literally go on and on.

So the question is: How do you make your content stand out? 

How do you ensure that people are going to come to you? 

There are 3 main types of content out there:

  1. Inspirational
  2. Education
  3. Entertaining

You can be primarily known for one or a combination of them. But chances are, the type of content you create falls into one of those 3 categories. 
 

When it comes to creating good content, there are 4 questions to ask yourself.

1. Is it helpful? Does it solve someone’s problem?

We’ve all done those ideal client avatar worksheets. And if you haven’t, I suggested doing one.

One common mistake people tend to make (and I’m definitely guilty of this myself) is forgetting that the content isn’t for you, it’s for your reader.

It’s to help make their lives easier - figuratively or literally.

Maybe you make their lives easier by filming your dog, which is entertainment. Truth to be told, I LOVE watching this dog on IG @coconutricebear. Her owners do a really good job of narrating her in her IG stories.

Or maybe you provide step-by-step tutorials on how to set up a blog for beginners.

Or maybe it’s something like this, where I help you with creating good content that people will want to read and share with their friends.

 How To Create Good Content: 4 Questions To Ask Yourself | 4 Steps To Creating Valuable Content | How To Stand Out From Other Bloggers | Advice and Tips For Bloggers and Business Owners | Content Strategy | Content Marketing Tips | Growing Your Personal Brand Online | How To Grow Your Blog And Make It Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

At the end of the day, you want to make sure you’re creating content that’s solving someone’s problems. And to do that, you first need to know who you’re helping. Because from there, you can figure out what they’re struggling with.

 

2. Is it detailed / valuable or just fluff? Does it have depth?

I’m sure we’ve all read those fluffy articles, where… by the end, you realized they actually haven’t helped you with anything. It’s worse when they try to sell you at the end without first providing any value.

Have you ever attended one of those webinars that showed up as a Facebook ad? Where they spend the 15 minutes talking about their story, another 15 minutes about what they’re going to talk about, maybe 10 minutes of actual information, and the last 15 minutes are about this product that they’re selling you and why it’s soooo awesome.

Yeah, don’t do that.

It’s easy to think that someone won’t buy your products if you give all your information for free, but that’s not true.

Case in point? One of my online favorite creative souls, Caroline over at MadeVibrant, wrote this absolutely incredible and in-depth post about creating your first online course.

I’ll admit it took me a while to buy her course, but I eventually did it once I was ready to create my own course. (Shameless plug: I actually made a course on how to plan content. I give you step-by-step instructions along with a 18 page PDF workbook to write your awesome new ideas in.)

Caroline’s article just goes to show that you can give away a lot of valuable information for free and still sell products.

Isn’t it better to first build trust with your audience?

Also, I wanted to note something that I hear Gary Vee say a lot: If you don’t do it, someone else will. When you choose to keep “all the good stuff” to yourself, remember that someone else is willing to give away what you’re not.

 

 How To Create Good Content: 4 Questions To Ask Yourself | 4 Steps To Creating Valuable Content | How To Stand Out From Other Bloggers | Advice and Tips For Bloggers and Business Owners | Content Strategy | Content Marketing Tips | Growing Your Personal Brand Online | How To Grow Your Blog And Make It Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

3. Is it organized and easily digestible? Is it easy to follow?

If you are creating a how to list or any tutorial of some kind, please make it organized.

Example:

  • Step 1 is...
  • Step 2 is...
  • Step 3 is...

Because what I've found is that most people like (and need) structure.

Think of it as creating a recipe. First, people need to know what to get at the grocery store. Well, actually, I guess the first step would be writing down a list of all the ingredients they need to get and seeing which ones they already have at home.

But you wouldn’t tell someone to add seasoning when they don’t have anything to add the seasoning to first, right?

It’s the same thing with your content. You want to prepare people and guide them through.

Take another look at Caroline’s blog post on “How To Build And Sell Your First E-Course” again. Not only does she break it down into steps with clear dividers, but she uses headings and subheadings as well.

Make it clear what step 1, step 2, step 3 is. Use formatting. Write an introduction and summary.

Also, make it easy for people to skim.

 

4. Is it shareable? Do people want to share it?

The best kind of marketing is word-of-mouth.

When people share your content with others because it resonated with them or made them feel some type of way.

Maybe it helped them learn a new skill (education).

Or maybe it made them laugh when they were having a bad day (entertaining).
Or maybe it made them feel motivated to do something with their lives (motivation).

Because the truth is… what’s the point of creating content if no one ever sees it, right?

You want to create content that people see and want others to see.

And make sure it’s easy for them to share. For example, I use SumoMe to turn on my social shares, which makes it easy for you to share on Facebook, Twitter, etc. (Thank you if you’ve ever shared an article of mine -- or even just read it! I appreciate you so much.) I also create Pinterest-friendly and optimized graphics for all my blog posts to make it easy to share on Pinterest.

I even created a page full of motivational and inspirational quotes that you can pin to your Pinterest boards.

 

So to recap, when creating valuable content, make sure it’s:

  1. Helpful - it solves someone’s problem and/or makes their day better.
  2. Valuable - not just fluff. Provide real information that people can use and apply.
  3. Organized - people aren’t here to go through a maze. Make your information easy to digest and read.
  4. Shareable - word of mouth is the best marketing. Encourage them to share it with others.

 

If you’ve enjoyed this article and would like to learn more about content creation, make sure to check out my Content Planning Course! If you’re constantly wondering what type of content to create or feeling like “you have nothing to write about”, this course was designed for you.

 

I want to hear from you! 

What do you think makes good content?


Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

How Often Should You Be Posting On Your Blog?

 How Often Should You Be Posting On Your Blog? | Blog Posting Schedule | Editorial Calendars | Content Strategy | Digital Marketing Strategy | Ways To Make Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

One question people who are starting their blogs often have is, “How often should I post on my blog?”

The short answer: It varies.

The longer answer with an explanation: Keep reading.

There are many factors that go into how often to post on your blog, but you should know that there is no right or wrong answer. And there is definitely not a one-size-fits all scenario.

It’s more of a “do what works for you and stop comparing yourself to everyone else (for your own sanity)” type of scenario.

 

How often should you post on your blog?

1. What is your commitment level?

First, are you blogging for fun or is this a serious thing? What is the point of your blog?

If you’re blogging for fun, you can technically post whenever you want - as often or as little as you want.

But if you want your blog to grow, I would highly recommend writing a few blog posts before launching your blog.

Here’s why: If someone reads that first blog post and they really resonate with it, chances are that they’ll want to read more of your writing. But when you only have one, there’s not much to go on.

Also, I think having a library (even if it’s a small one) of posts helps with building credibility and trust. It shows the reader that you’re planning on taking this seriously.

Have you ever seen someone write one of those “Welcome to my first blog post!” posts and then fall off the face of the Earth? I have, and I’ve done that myself so I’m definitely not judging.

 

 How Often Should You Be Posting On Your Blog? | Blog Posting Schedule | Editorial Calendars | Content Strategy | Digital Marketing Strategy | Ways To Make Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog| #blogging | #blogger | #personalgrowth| #brandawareness

2. What is your bandwidth?

In other words, how much time and energy do you realistically have?

Also, if you’ve never blogged before, I would recommend calculating your learning curve too.

Blogging isn’t just writing a bunch of words and posting it up. It’s a lot more than that.

There’s also editing, design, formatting, marketing, etc. involved.

A good starting point is 1 post a week (or even every 2 weeks), because you can always build on that.

I know starting a new thing is exciting, but I want to caution you because when you’re excited, you want to do ALLLL THE THINGS. Am I right or am I right? (I’m right. ;))

So you start thinking… maybe you can post a blog post up every day! And while I applaud your ambition and passion, I’m also going to say doing that will probably buy you a one-way ticket to burn out city.

Because that’s what happened to me.

Oh, and if you didn’t know, burn out city is no fun. Like, at all. So don’t do that.

The point is: Make whatever you do sustainable and enjoyable.
 

If you’re reading this, chances are you’ve just starting blogging, so I don’t want to overwhelm you with a bunch of extra information.

However, I did create a course on content planning.

It goes over step by step on my process for coming up with new ideas. If you find yourself saying “I have no idea what to write about” and you’re feeling lost, this course was designed for you. And I cover much more than how to come up with topic ideas - it always goes into editorial calendars, workflow and organization, batching, etc. Click here to learn more.

I wish you the best on your blogging adventure and I am truly so excited for you. You’re going to have so much fun! Just remember to take it one step at a time; you don’t have to do all the things at once. Give yourself the space and permission to grow, make mistakes, and learn.

And if you have any questions, feel free to ask them below!


author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

3 Simple Ways To Make Your Blog Better Today

 3 Simple Ways To Make Your Blog Better Today | How To Start A Blog | What You Need To Know About Blogging | How To Make Your Blog Better | Why No One Is Reading Your Blog | Ways To Make Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Have you ever gone on someone’s website and gotten the impression that they don’t really what they’re doing? 

Maybe it's because their site looks all over the place or because you're not really sure what you're looking at or suppose to be looking at. 

Well... don't let that be you. Okay? Okay. 

 

Here are 3 simple ways to make your blog better today:

1. Categories

Having categories is so important for 2 reasons: 1. people know what to expect from and 2. you know what you’re about too.

I’m going to be honest and say that this was kind of all over the place for me last year, and I didn’t really know what I wanted to focus on because I wanted to talk about all the things.  

When you have categories listed somewhere on your website (ex. your blog sidebar or your index page), it allows people to easily find the information they’re looking for. This is especially helpful if you have multiple topics that you cover on your blog (ex. food and meditation), but your reader only wants to learn about meditation. So now, they can click on your meditation tab instead of having to search through your whole archives.

It’s like when you go to a library - imagine not having a catalog and if your library didn’t use a classification system. How would you ever find anything?

Well, it’s the same thing for your blog. Make it easy for people to find the information that they need.

 

 3 Simple Ways To Make Your Blog Better Today | How To Start A Blog | What You Need To Know About Blogging | How To Make Your Blog Better | Why No One Is Reading Your Blog | Ways To Make Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

2. Make it easy to access and look around

While I’m not a travel blogger, one of my favorite sites to go to is Nomadic Matt.

Because well, he has everything. (You also have to realize he’s been doing this for a while. Don’t compare your beginnings to someone else’s middle.)

When you land on his homepage, he has a ton of useful information like his budget travel guides, latest blog posts, how to start planning your trip, and an opt-in to sign up for his email newsletter.

And when you scroll all the way down to the bottom, you’ll see his index with all his links.

One of the things I find most impressive is his Destinations page, where he not only categorizes it by region, but by country too.

And when you click on a travel guide like this one (“Europe Travel Guide: How to Backpack Europe on a Budget // https://www.nomadicmatt.com/travel-guides/europe-travel-tips/) , he lists out things to see and do, typical costs, budget tips, etc. and he does this for all his posts.

Now, it does take some time and effort to do this, but I’m willing to bet your audience will appreciate and remember you for it (which will also incentive them to keep coming back because you’re so organized and it doesn’t look like a maze or a game of Where’s Waldo?).

 

3. Branding visuals and aesthetics

 3 Simple Ways To Make Your Blog Better Today | How To Start A Blog | What You Need To Know About Blogging | How To Make Your Blog Better | Why No One Is Reading Your Blog | Ways To Make Your Blog Better | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

When you go somewhere for the first time, you immediately know where you want to stay and/or come back next time.

How your website looks and feels is a determining factor of whether someone wants to spend their time there and how much time.

You want people to have a good user experience when they come to your site.

Hopefully, you want to make them feel inspired, motivated, empowered, etc.

How can you accomplish this? By making sure your branding is on point (consistency in fonts, colors, etc.) and visuals (multiple photos if you’ve written a longer blog post and graphics).

Case in point: Have you ever gone to someone’s Instagram and it looked like they were using 5 different filers? Compare that to someone who uses the same filter every time. Which one looks better?

It’s the same thing with your blog.

If you need help with designing your blog, check out my design shop.

 

So to recap, work on:

1. Creating categories / 2. Upping your navigation game (i.e. make it easy for people to find things) / 3. Branding consistency.

 

Have any questions, comments, concerns? Leave them down below. I’d love to hear from you!


author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

How Much Content Should You Give Away For Free?

 How Much Content Should You Give Away For Free? | Tips and Advice For Bloggers | Giving Away Free Content | What You Need To Know About Blogging | Should I Start A Blog | Blogging in 2018 | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding |  #personalbrand  |  #blog  |  #blogging  |  #personalgrowth  |  #brandawareness

One common question a lot of content creators, bloggers, business owners, etc. have is, “How much content / information should I give away for free?”

Honestly? I think you should give everything away for free.

Gary Vee once said something that really made me think: “If you don’t give it away for free, someone else will.”

And that is so true. If you don’t do it, someone else will.

The truth is… you can find pretty much anything on the Internet if you look hard enough. Or if you know where and how to look.

And you might get angry at me saying this (and it might sound contradictory to what I’ve said in the past but…): Your content is probably not all that unique. They can find it somewhere else.

At this point, you’re probably thinking, “If I give away all my content for free, how am I going to sell my products / services?”

Okay, let’s think about all the people who have been doing this for a while. The whole Internet thing. People who have been giving away information for free for at least a few years. People who have hundreds (maybe even thousands) of blog articles, YouTube videos, or podcasts on their platform.  

Chances are, they’re probably selling something -- and a lot of it too.

 inspirational quotes | motivational quotes | motivation | personal growth and development | quotes to live by | mindset | self-care | wholehearted woman | #InspirationalQuotes | #motivationalquotes | #quotes | #quoteoftheday | #quotestoliveby | #quotesdaily

Here’s the thing: When you give away good content, trust and credibility is built.

You are no longer just another voice on the Internet. You are a trusted and reliable voice that they’ll come to know, love, and share with others. And over time, they start to see that you know what you’re actually talking about and that you genuinely care.

Now they want to hear from you. They want your perspective, your experience, and your knowledge.

That’s why it’s so important to add your own personality and perspective into your content, because you can find general content everywhere. But what makes your content uniquely yours?

Is it the design? The way something looks?

Is it the storytelling? The way something sounds?

Is it the way you explain things? The way it’s formatted?

I mean -- let’s talk about water for a second. Can we all agree that there are many different water brands out there? And that they’re all out there making money?

Have you ever thought about why you buy a certain water brand over another?

Is it because that’s what you’ve always had and what your parents had? Is it because of the packaging? Or design? Or taste?

(Or maybe you don’t and you buy whatever’s available.)

You could drink filtered water at home, but there’s a reason why you buy bottled water.

Just like how people can find all the free information they want on the Internet, but still pay for things like courses and templates, etc.

And the truth is.... the people who are going to do it themselves (the DIYers) were never going to buy from you anyway. (A friend once told me this and it made a lot of sense.)

The least you could do is help them help you increase your traffic / page views or YouTube watch time, right?

But I want to hear from you. What do you think? Give away all the information for free, or no?


author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

4 Questions To Ask Yourself Before You Start That Blog

 4 Questions To Ask Yourself Before You Start That Blog | Is Blogging Right For You | How To Start A Blog | What You Need To Know About Blogging | Is Blogging Still Relevant In 2018 | Should I Start A Blog | Blogging in 2018 | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

So… you’re thinking about starting a blog. That’s awesome, and I am so excited for you!

But before you do, I think there are some questions you should ask yourself.

I mean… that’s why you’re on this blog post, right? To find out if blogging is right for you?

So let’s get started.

 

4 Questions To Ask Yourself Before You Start That Blog

1. “Why do I want to start a blog?”

It’s important to know why YOU want to start a blog.

Is it because you saw someone else’s blog and now you want to start your own?

Have you always wanted a blog? If so, do you actually enjoy writing?

Are you committed to the amount of work blogging takes? (Click here to read about my step-by-step process on putting together a blog post. It’s definitely more than just writing a few words.)

Take some time to journal on why you want to start a blog and if you’re truly ready for it. I’ve seen so many people start a blog only to never be seen again after their first post (I mean - I’ve done it myself).

While yes, your blog is for others, I think it also needs to be for YOU. And maybe even for you first. Because how are you going to give to others when you feel empty?

At the end of the day, you’re the one coming up with and creating the content. And if you’re not in love with the process, it’s going to be very difficult to continue showing up.

 

2. “What am I wildly passionate about?”

 4 Questions To Ask Yourself Before You Start That Blog | Is Blogging Right For You | How To Start A Blog | What You Need To Know About Blogging | Is Blogging Still Relevant In 2018 | Should I Start A Blog | Blogging in 2018 | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

This is also to help you answer the question, “What do I blog about?”

Blogging takes up a lot of time and energy, so hopefully you could something you’re passionate about because you will be writing and talking about that thing a lot.

What am I wildly passionate about? Loving yourself unconditionally, body image, mental health, navigating life as a 20 something year old, storytelling.

We’re all wildly passionate about something, so take some time to find out what that “something” is for you.

 

3. “Do I enjoy writing?”

It’s 2018, so blogging isn’t the only way anymore.

You could start a podcast, a YouTube channel, an Instagram page, etc.

Some people hate running and can’t imagine why anyone would ever do it for fun, so they don’t.

And if that’s how you feel about writing, don’t do it. Spend your time and energy on something you would enjoy doing.

If you’re not sure whether or not you would enjoy writing, try writing a few blog posts and see how you feel about the process.

Are you excited to do more, or does it feel like a chore?

You can have a website without having a blog. (And also, you have can someone else transcribe your videos or podcasts for you.)

 

4. “What is the purpose of my blog?”

 4 Questions To Ask Yourself Before You Start That Blog | Is Blogging Right For You | How To Start A Blog | What You Need To Know About Blogging | Is Blogging Still Relevant In 2018 | Should I Start A Blog | Blogging in 2018 | Wholehearted Woman | Self-Discovery | Personal Growth | Personal Branding | #personalbrand | #blog | #blogging | #blogger | #personalgrowth | #brandawareness

Some people blog for fun, while others blog with the intention of making money right out of the gate. And then there are people somewhere in the middle.

There’s no right or wrong place to be. After all, everyone is on their own journey.

But it’s important to know which journey you want to be on, so you don’t find yourself feeling inadequate and sad after a night of comparing yourself to everyone else.

Also think about where you want your blog to a year from now. Asking that question always helps with seeing things from a bigger picture.

I always feel a bit wary of those “create a blog in 10 minutes!!” posts, because creating a blog should be more intentional than that. However, I understand that those type of blog posts help with affiliate sales, and it’s a great way to earn additional revenue every month.

I also know how quickly you can become excited about an idea. Trust me, I jump into ideas all the time. But having this blog has really taught me to take a step back and think before I rush into things. Do I still rush into things sometimes? Yes… but not as often.

 

It’s a work in progress, like everything else. 

Blogging is actually really awesome and helps you grow as a person. I even wrote a whole post about it! You can read all about it here.

So there you have it! 4 questions to ask yourself before you start that blog. I hope you found this post helpful - and if you do decide to start that blog, I’d love to hear about it!


author bio

Hi there! I'm Molly, the founder of Wholehearted Woman.

I help bloggers establish and grow their brand identity and online presence through intentional strategy, visual design, vulnerability, and personal growth.

Be the person you needed when you were younger and share your story, because you're the one who someone else needs today. 

Check out my design template shop!

wholehearted woman - molly.JPG

Why Losing Email Subscribers Is Actually A GOOD Thing

 Why Losing Email Subscribers Is Actually A GOOD Thing | Why You Shouldn't Be Afraid Of Losing Email Subscribers | What To Do When You Lose Email Subscribers | Mailing Lists and Newsletters | How To Grow Your Email List | Why You're Losing Email Subscribers | Wholehearted Woman | #emailnewsletters | #newsletters | #bloggers

Do you ever feel like you lose email subscribers every time you send out another email? 

Don’t worry, it happens to me all the time too. In fact, it happens to everyone who has an email list. 

And it’s actually a GOOD thing when someone unsubscribes from your list. 

I mean - I know it sucks. It’s not fun seeing that number go down after you’ve worked so hard to get it up there. 

 

Here’s why losing email subscribers is actually a good thing: 
 

The people who unsubscribed didn’t want to be on your list. 

Imagine throwing a Christmas party and inviting everyone. 

There are going to be some people who are really excited - some have known you for a while and some might be completely new. 

Sometimes, you like someone right off the bat after meeting them. And other times, you’re like “meh”. 

Well, imagine if someone is feeling “meh” about you, would you want them to stay at your Christmas party? I wouldn’t. 

I mean… I wouldn’t kick them out, but if they want to leave, I’m not about to go begging for them to stay. 

That’s kind of like your email list. You sent out an invitation for everyone and they’re all welcomed, but if someone doesn’t want to be there, you can respect their wishes and let them on their merry way. 

Because the truth is we’re not going to be everyone’s cup of tea, and that’s okay. 

 

We’re all attracted to different personalities. 


Some of us are introverts while others are extroverts. Some want more comedy and light humor while others want more honesty and heart to heart conversations. 

One isn’t better than the other. They’re just different, just like how we’re all different. 

Someone unsubscribing from your list doesn’t mean that your emails are bad. It just means it’s not for them. 

Trust me, it’s not personal and they’re not out to hurt your feelings.

 

 

You don’t have to pay for people who don’t want to be there. 

Even with MailChimp and MailerLite, you have to start paying a monthly fee after getting a certain number of subscribers. 

Well imagine throwing that Christmas party and the people who don’t really want to be there or care about you eating all the food and drinking all the booze. 

With that scenario, there’s two concerns: 

You have to go buy more food and booze. 

There’s none left for the people who actually want to be there. 

If people voluntarily unsubscribe from my list, that makes my job a whole lot easier (and more affordable). 

Because why do we want to keep paying rent money for someone who’s never going to open one of your emails? And why would we want to keep sending them emails that they don’t want to open? 

There’s already enough noise in this world, so if someone sees my emails as noise, I don’t want to add more noise and clutter to their world. 

I want to share my stories and spend my time with people who do want to be there, who do find what I say helpful and/or encouraging, and who will open my emails when I send them on. 

Because I don’t know about you, but writing emails take time, energy, a lot of heart, and a ton of practice. (To be completely honest with you, emails are my not favorite thing.) 

 

You learn to stop obsessing over the numbers. 

Okay, be honest: How often do you find yourself obsessing over the numbers? 

Because I have a tendency to obsess over the numbers and I know it’s not healthy. It’s not healthy to place your self-worth or your measurement of success on how many subscribers you have (or page views your get, followers you have, etc.). 

Losing subscribers has helped me see that it’s not all about me. 

In fact, it’s not about me. 

It’s about them. The people at the party. Your party. 

And sometimes? People leave parties early, and that’s okay. 

It’s like worrying about how many Facebook likes you got on your last profile photo. 

Having a smaller amount of followers, subscribers, “friends”, etc. doesn’t make you any less than. 

And if someone makes you feel that way… pro tip: don’t invite them to the party next time, because you don’t need that kind of negativity in your life.

You are so much more than a number. Remember that. 

 

Here’s the good news: You can always get more people to sign up for your email list. 

Just keep showing up, providing value, and being yourself. 

You being yourself will attract people to you. After all, they say that your vibe attracts your tribe. And it’s true. 

So don’t worry if someone realizes that you aren’t their cup of tea and unsubscribe from your list. 

It’s not personal. It’s just them cleaning up their inbox and creating space for things that do align with them. 

Life (and business) is more than having more numbers (which are often a vanity metric). It’s about making that human connection, helping others, and carrying out your life purpose. 

Don’t lose sight of what’s really important for perceived short-term success. 
 


6 Ways To Find New People To Follow On Instagram

 6 Ways To Find New People To Follow On Instagram | How To Find New People To Follow On Instagram | How To Make Friends On Instagram And Social Media | Instagram Tips And Advice | Best Practices For Instagram | How To Use Instagram | Personal Branding | Using Instagram To Build Your Brand And Business | Marketing And Brand Awareness With Instagram | Wholehearted Woman

Are you looking for different ways to find new people to follow on Instagram? 

The Internet is literally one of my favorite things, because you can be connected to anyone and everyone.

And it's not weird to meet people you've met on the Internet in real life anymore! 

Remember when people still thought it was weird and dangerous? 

Those days are long gone. (But still, be careful and smart about meeting up with people because it can be dangerous.) 

 

6 Ways To Find New People To Follow On Instagram


1. Look at who your friends and favorite Instagrammers are following.

One of my favorite ways to find new people to follow on Instagram is to look through who my friends and favorite Instagrammers are following, because I already know we have the same taste, are into similar things, and most likely have similar beliefs and values. 

Plus, now you can see how many of your friends are following someone else. 

I love following people who are a bit more soulful and share bits of their personal lives, because I love getting to know other people's story and how they got to where they are in their journey, so I tend to look for people who have their own names in their username and/or have a selfie as their profile photo. 

There's a lot you can know just by looking at someone's username and profile photo, but at the same time, you know what they say: never judge a book by its cover (but honestly, we all kinda do that right? I mean, you want to know what a book is about before reading it because books. are. long.)

 

2. Search your favorite hashtags.

Your new potential friends and favorite Instagrammers are probably using the same hashtags you are, so search your favorite hashtags.

Some of my favorites to look through are: #risingtidesociety, #abmhappylife, #darlingmovement, and #iamtheeverygirl because that's what all the creative entrepreneurs are using. 

I also love the #aeriereal hashtag and movement, because we have all bodies worthy of our own love. And I want to follow more women who are body positive and unapologetically love their bodies.

And lately, I've been keeping my eye on #lasvegasphotography, because I'm search for a Las Vegas based photographer! So if you want to find someone local, use your city in your hashtags or check out the next bullet point.

 

3. Use the geotargeting feature.

One of the great things about Instagram is the ability to tag your location for your photos and IG stories, because it makes it a great way to find people near you. 

I love using this feature, because you never know where it could lead you. 

I mean - it's possible to live in the same city your whole life never meeting someone and one day meeting them online and actually meeting in person. And when you finally do meet, you two instantly just click. 

Use the geotargeting feature and search for your favorite places to hang out and see who else is hanging out there. Maybe you just follow them and leave it at that, or maybe you DM that and build a beautiful friendship!

 

4. Go through your followers list. 

Have you checked out your followers list recently? 

Maybe someone followed you a while back and you never checked out their account, but they're someone you totally find yourself resonating with. 

 

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5. Ask people for recommendations - who their favorite Instagrammers are.

I think we all have at least a couple of people that we love following and seeing on our feed. 

So if all else fails, ask!

People love sharing their recommendations - and well, what better way to spread the love, right? 

Speaking of which, I totally recommend checking out the Wholehearted Wednesday interview series. All amazing women with amazing stories and beautiful stories.

 

6. Look through someone's caption likes and comments.

I love looking through someone's caption likes and comments (especially favorite brands and companies of mine), because you can see who actually engages and is putting in their best effort. It shows that they're doing more than just liking photos (by the way, there's absolutely nothing wrong with just liking photos) - but it's nice to have people comment on your photos once in a while too, right? 

I know we all want to grow our own following, but why not help and support someone else? 

If you like someone's Instagram, give them a follow! 

It doesn't cost you anything and it might bring a smile to their face. 

And who knows? They might follow you back. 

 

There are so many different ways to find new people to follow on Instagram. 

Isn't it amazing to think that you could find new friends this way? 

Share your favorite way to find new people to follow on Instagram below! 
 


6 Reasons Why No One Is Reading Your Blog

 6 Reasons Why No One Is Reading Your Blog | Why Is No One Reading My Blog | How To Get More People To Read Your Blog | How To Make Your Blog Better | Blogging Advice | Personal Growth and Development | How To Grow Your Blog | Boost Your Blog Traffic | 6 Ways To Make Your Blog Better | Wholehearted Woman | #personalgrowth | #blogging | #blog | #personalbranding | #branding

It can be pretty discouraging when no one is coming to read your blog. 

I mean, I get it. You spend all this time and energy writing this blog post and then you realize... wait, no one is actually reading it. 

So how exactly do you get people to go to and read your blog? 

First, let's talk about why no one is reading your blog posts and what we can do to fix that. 

 

6 Reasons Why No one Is Reading Your Blog

1. No one knows about your blog.

If you aren’t sharing your blog with other people and talking about it, no one is going to know it exists.

When I first started Wholehearted Woman, admittedly I didn’t share with family and friends.

Actually, I still don’t. 

I do, however, share it within Facebook groups, on Pinterest, and sometimes Instagram (definitely not as much as I should be doing it). I’ve also started to notice that I’m getting a good amount of traffic from direct visits and even searches on Google, so one of my goals is to write more valuable content on my blog so it’ll help with my ranking, authority, and therefore reach. 

The point is if you want people to read and go to your blog, you gotta tell people about it. Make it visible! Be loud and proud, but not spammy and annoying. If people don't want to hear about it, leave them alone. Take social cues. 

But seriously, good ol’ word of mouth marketing is the best kind of marketing there is. 

(Related: 10 Things That Will Make Your Blog Successful (Free Checklist!))


2. You aren’t providing enough value. 

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If you aren’t helping people with their problems and getting them the results they’re looking for, then they aren’t going to come back. 

You need to show them that you’re the person that can help them. 

Are your blog posts inspirational, educational, or resourceful?

If not, then it’s time to rethink the kind of blog content you’re putting out there. 

For example, one of my top posts this year is 7 Steps To Removing Negative Energy From Your Life

Apparently, people were really interested in removing negative energy from their life (good for them!) - and within each bullet point, I went more in-depth on how they could do this. 

Another thing I like to do (which I think everyone should do) is provide their own perspective, because people come to you for your insights and perspectives. Even if you’re not an expert in your field (and you don’t have to be to blog about it), you can provide your own unique point of view on it. 

Don’t be afraid to show your personality and share your opinions. 

Also, once you figure out what kind of content your readers like (and you can ask on through your email list if you have one with a reader survey), write more related content that they can read and learn from.

 

3. Your content is all over the place.

You’re talking about wayyyyy too many things. 

Unless you’ve organized your categories in a way that’s easy for people to look through the content that’s relevant to them, most people won’t want to have to look through your whole archives to find those one or two blog posts they want to read. 

For example, if someone came to your site from an external site (ex. Instagram or Pinterest) for an article on mindfulness but you also blog about travel, food, soccer, and gardening, your visitor might be confused by what they can expect from you.

Or if they can expect anything from you. 

It's okay to have multiple interests, but also keep in mind that your reader many only resonate with one or two of those. 

Personally, this is one advice I don’t follow myself - because I have more than one interest and blogging even under one umbrella niche sounds like torture instead of fun so do what feels good to you on this one. Although, I will say it’s probably a good idea to stick with your niche if your blog is for your business (as opposed to a hobby / for fun blogging).

Still, if you have multiple niches, make sure it’s easy for the user to browse around your content instead of it feeling like a maze they can’t wait to get out of. 

 

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4. It’s boring to read. 

Don’t be afraid to put your personality into your blog. 

Yes, people come for the valuable content BUT they also come for you.

Your perspective, your background, your unique personality.

If you search a topic, you can probably find at least 3 Google search pages worth of content (like really good content too), but if people are familiar with your name, you start building trust and credibility with them. 

For example, whenever I see something related to content marketing and things of that sort, if CoSchedule or Neil Patel pops up, I’m going to go to them first because they’ve built that trust with me.

I know that with CoSchedule, I’m going to get some kind of worksheets - and with Neil Patel, I’m going to get a very in-detail article (which are absolutely my favorite!). 

I hope they’re your favorite too because I love writing long form posts just as much as I love reading them. 

It’s like going to your favorite brunch spot or happy hour. You go for the full experience. Tons of places have good food, but what really sets them apart? The environment, the customer service, or maybe the Instagrammable background? 

Don't be afraid to use your voice and share your unique perspective on the topics you're writing about.

It's like having a restaurant with average food. Someone might go or they might go somewhere else a little more exciting. Give people a reason to go to your blog as opposed to someone else's.

So, what makes you unique?

What’s going to make them want to come back for more? 

What can they depend on you for? 

For me and Wholehearted Woman, I hope it’s my honesty, authenticity, and willingness to be vulnerable when need be. That’s what I want to be associated with and known for.

How about you? 

(Related: 4 Questions To Ask Yourself Before You Start That Blog

 

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5. You’re inconsistent and unreliable.

Okay so I’m not too excited to write down this point, because I’ve been pretty inconsistent and unreliable myself this year, but it’s important because otherwise people can’t trust you. 

Luckily, I haven’t seen much of a decline even from my absence.

I honestly thought my daily page views would go from 400 to 500/day to about maybe 50/day when I stopped blogging from around October to late November. But it stayed steady when I was gone - maybe because I had a decent amount of blog posts in my archives? I also started linking to other blog posts within my blog posts after having built up a good amount of content (a good practice to put in place if you want people to stick around your site longer ;)). 

A common suggestion for new bloggers is to aim for one new post a week which is pretty attainable and reasonable. The best part is you can schedule a lot of blog posts in advance so you don’t have to worry every Sunday night and scramble to put something together.

Putting something up just for the sake of having something up is not a good practice to have. 

You want to make sure you’re providing value to your audience and to make them feel like they can trust you to deliver. 

(Related: 4 Simple Steps To Streamlining Your Blogging Process)

 

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6. it's a bad user experience.

Have you ever gone to a restaurant and have the employees straight up ignore you?

Or maybe they didn't ignore you but they gave you attitude the whole thing.

Or maybe it took 30 minutes to get your food when they only had one other table. 

Not such a great experience, right? 

Well, it's the same thing with your blog and website.

You want to make sure your visitors have a good experience when they come, because it might be their first visit or their 60th.

But if it's their first visit and they're unhappy, you can probably guess that they're not coming back - and luckily it's not like Yelp where they can leave a review for the world to see. 

In order to provide a good user experience, you want to make sure that your page is loading properly, that all your links work, that it's easy to browse around (and doesn't look like some dark scary alleyway), that your site design looks clean and easy to use, etc. 

I'm sure we've all ended up on those sites that have a million pop ups only to see a bunch of sidebar advertising and banner ads after we've gotten rid of the pop ups. Yeah, don't be one of those. No one likes that, especially since we're on our mobile phones more than ever. 

 

Oh and one last thing... 

Don't be afraid to make mistakes, because you can always fix them later on. 

If something doesn't seem to be working out, find out what will work and do that.

Experiment, test, learn. Write more content. See what resonates with your audience and what doesn't. Include call-to-actions.

Blogging isn't just writing a few paragraphs and slapping it on your site and calling it a day anymore.

Give yourself time to grow, learn, and execute.

Also, I'm going to say this one last time because it's really important and essential to blogging and relationship building success: Don't be afraid to be yourself - on your blog and in the world.

Because at the end of the day, that's why someone one would (or wouldn't) come read your blog posts. Because of your personality.

 

I'd love to hear from you. 

What makes you want to visit someone else's blog?



4 Simple Steps To Streamlining Your Blogging Process

 4 Simple Steps To Streamlining Your Blogging Process | How To Streamline and Automate Your Blog | Blogging for Beginners | Automate Your Blog | Tools and Resources for Your Blog | How To Make Blogging Work For You | Personal Growth And Development Blog | Self-Discovery | Lifestyle | Wholehearted Woman

Blogging these days isn’t as simple as putting up a blog post and calling it a day anymore. 

You have to plan them days, weeks, and maybe even months in advance. They have to flow with the rest of your editorial calendar otherwise people might not even knowing you have a blog unless they go directly on your site (this was me … well actually, this still is me most of the time). 

Some say it’s like a full time job, but I would say it could easily become three full-time jobs because of all the work that’s involved not only behind-the-scenes but also on the front line as well (engaging with others, building your community, etc.). 

Not only are you the blogger but also the admin, the bookkeeper, the marketer, the salesperson, etc., so it’s really important to automate and streamline your process when you can.

 

Here are 4 simple, easy to understand steps to streamlining your blogging process: 

1. Create a workflow. 

What does it look like for you to get from point A (no idea) to point B (published post)? 

It really helped me I wrote down everything I did to get a blog post into my queue and onto my blog, because for the first few months, admittedly I wasn’t the most efficient person (even though I was somehow batching tasks at the time). Now I can gather 4 blog posts in a setting and get them all in a queue - and if I work really hard and apply myself (with minimal distractions - because hey I’m not perfect), I can get a whole month’s worth of content in a matter of days.

Here’s how my workflow looks: 

  • Brainstorm idea and thoughts.
  • Outline your blog post.
  • Write the first draft.
  • Proofread and edit.
  • Add in images and graphics.
  • Add in any relevant links.
  • Proofread a second time.
  • Final review. 
  • Schedule to post.
  • Add to editorial calendar.
  • Set up social sharing.
     

 

2. Use an editorial calendar. 

I absolutely love scheduling my blog posts one month in advance (if possible), because it just saves so much headache and anxiety. One thing I really struggled with is writing to write in real time - or I guess post in real time. 

But the truth is, just because I wrote something a month ago doesn't mean it won't be relevant anymore. It's called creating evergreen content. Content that will last forever and pretty much always be relevant. This post I wrote on 45 Self-Care Ideas for the Mind, Body, and Soul is an example of an evergreen post. It was relevant in 2017, and it'll still be relevant and useful in 2020.

So instead scrambling each week to decide on what blog post to write and post, schedule at least a few evergreen posts in your niche in advance!

If you're new to blogging or don't have much time to blog, I recommend starting out with 1 blog post a week. Even if you think that's not a lot, it's still better than not having anything at all. You can always work your way up to more, but don't overcommit and stress yourself out. (Trust me, that is NO fun at all.)

 

3. Batch your tasks.

Instead of working on a million different tasks within an afternoon (which takes up a lot of brain space and mental energy tbh), work on a few or even just one thing! For example, I write multiple blog posts in a single setting, edit them one after the other, and create graphics for them all at once.

Because since I'm already in the headspace of doing a particular task, I don't have to constantly be thinking, "Okay, what's next?" or trying to reinvent the wheel. The wheel has already been invented, and it will make your life so much easier if you work efficiently. 

Some of the tasks that I batch:

  • Creating multiple graphics at once
  • Writing multiple emails in one go (def still working on this one)
  • Editing and proofreading my blog posts at once (I don't combine writing and editing together)
  • Scheduling Instagram and Facebook posts

 

4. Automate your workflow.

Since I like to write my blog posts in batches, I also schedule them to my editorial calendar in batches as well.

In an ideal world (I say that because I haven't perfected this yet), I would have Facebook, Instagram, Pinterest, and newsletters in sync with my blog posts and the theme of what I'm currently talking about.

Tools and resources that you can use:

  • Instagram: Later, Plann, or Planoly
  • Newsletters: Mailchimp, MailerLite (what I use), or ConvertKit
  • Project management: Asana or Trello

 

Is there a lot of work involved in blogging? Yes, but are there ways to make it easier and more efficient for yourself? Yes! 

In this day and age, you need to work smart and in the most efficient way possible because there are so many things going on. Plus, there are so many resources and tools out there to help you make this happen. 

 

I'd love to hear from you. 

What's your biggest pain point when it comes to blogging?



10 Things That Will Make Your Blog Successful (Free Checklist!)

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Can a new blog created in 2018 be successful?

I think so. Wholehearted Woman launched in January 2017 and has been to generate a pretty healthy readership for a baby blog. 

In comparison to the rest of the blogosphere, this is a pretty new blog. 

So what makes a blog successful? What gets people to go to your blog? 

Well, first they have to know you exist. But it goes beyond getting people to your site. 

What makes them stay, tell their friends about it, and share it with others?

I've provided 10 tips that have helped me grow this blog (download the checklist!).

 

10 Things That will Make your Blog a Success

 

1. Providing original content.

It's important that you're not just rewriting what the rest of the Internet has written. Write about things from your perspective with your own experiences. Share your journey, struggles and challenges that you went through, and how you overcame them. 

Don't worry about if it's been said and done before. 

It hasn't been said and done by you, and someone out needs to hear it from you. We all have different personalities and we're all attracted to different types of people. 

Give people a reason to join and stay in your tribe after they find you - because if there's nothing original about you or your content, why would people stay? They can just find what they need somewhere else.

There's a reason why you have a favorite restaurant. Maybe it's the food, maybe it's the customer service, but there's something there that you love that you can't get anywhere else.
 

 

2. Gving value.

Whether it's inspiration, encouragement, education, information, you want to be providing some sort of value for your audience. 

Help them believe in themselves, remind them that they're not alone, share your experiences on how you overcame a struggle, provide workbooks and freebies people will want to use. 

There are so many ways to give value - and when you do, they'll come back for more because they know that they can depend on you. They like, know, and trust you to follow through and add value to their lives.

Think about your favorite places to get new content. Why do you keep going to them? What kind of value are they providing?

 

3. Building trust.

If people don't trust you, they won't come to your site. They won't read what you write or listen to what you say, so building trust is essential. 

Although I haven't been very consistent in my posting this year, I always make it a point to be honest and vulnerable about my life when I can. 

I don't claim to be an expert on anything, but what I can do is share my own experiences on things like overcoming your fear, dealing with imposter syndrome, taking care of yourself, etc. 

People don't expect you to be perfect, but they want to know that you're human. 

Be yourself and show them that you're someone they can relate to. We're all wired for connection and community. 

“Vulnerability sounds like truth and feels like courage. Truth and courage aren't always comfortable, but they're never weakness.” ― Brené Brown

 

4. Having good branding and design.

If your site design and branding looks all over the place, people probably aren't going to stay or want to come to your site again. 

People make their first impressions of you within seconds of landing on your page, so it's important to make a good first impression. 

Ask yourself if your blog is easy to navigate, if your branding is consistent, if your site design is clean, if your user experience is a pleasant one, etc. Because there's nothing worse than being on a site that makes your screen lag and takes you forever to get out of there. We've all been there, right? 

A few tips: stick to your color palette, don't go overboard with the fonts, place links where they're easy to find, don't have any broken links or images.

Also, branding isn't just about having a nice color palette and type faces. It's also about the words you use, your personality, you tone, your attitude. You. ...which brings me to knowing who you are.

 

5. Knowing who you are.

You have to know who you are.

What's your story? What makes you - you? What do people come to you for? What makes you stand out from all the other bloggers in your niche? 

When you know yourself, it's easier to know who you're talking to too and more importantly, how to talk to them. For example, on Wholehearted Woman, it's very informal and casual for me. It's like talking to a friend over a coffee chat. Sometimes I ramble and other times hopefully I get to my point more quickly. But I'm okay with being imperfect and open, because those are the kind of women I'm talking to and seeking out. 

People who want to dig a little deeper, beyond just the surface level stuff.

Women who are willing to show up in the world before they're ready, who are willing to get outside of their comfort zone and just start and do.

I help women share their story - and show them that it's okay to.

So ask yourself who you are and who you're speaking to. What's your message?
 

 

6. Growing a Community.

The reality is that you need to build and grow a tribe. A community that sees your mission and believes in your values just as much as you do. 

It's not about the numbers, but it's helpful (and keeps you sane) knowing that someone is reading what you write and resonating with you. Because word of mouth is the best marketing there is; people already trust you and then they tell their friends about you. Or maybe they support you on social media and cheer you on when you need that push.

Because let's just be totally honest here: We all want people to read our blog. 

As humans, we want to be seen, heard, and loved - and there's nothing wrong with that. 

So you need to get out there and engage with other people. Show them that you care about them and this isn't just a one way street. Be there for them, show interest in them, and be genuine - because there's nothing worst than a fake friendship. 

There's Instagram, Pinterest, Facebook, in-person meet ups, conferences, and so many other ways you can meet others.

 

7. Having systems in place.

The matter of the fact is that there's a lot of work involved in making a blog successful. 

You have to have good content, provide value, be consistent, show up, write a lot, make graphics, remind people that you have a blog, make sure it's SEO optimized, create content upgrades, and I could go on and on. 

It's important to have a system in place and streamline and automate when you can and where you can, so you're not always jumping around from one thing to the next. 

Where are all of your ideas kept? How about your images? And what's your process for getting from idea to published post? How many times do you proofread and edit your post before it goes into the queue? How are you going to get people actually on your blog?

These are all things to consider when creating a solid and effective workflow for yourself. 

Batch tasking and time management are very important, because you could easily spend all weekend getting very little done if you're not intentional about it.

 

8. Being consistent.

When can people expect content from you? Do you post twice a week? On Mondays and Wednesdays? Will they go to your blog and find out that you haven't posted anything in 3 months?

Are they going to be able to find what they need from you? Do you blog about yoga one day and interior design the next and television the month after? (Unless you've clearly stated that you're not a niche blog and you have your categories organized, people are probably going to be a bit confused and find what they need somewhere else.)

One of the first things I often do before buying from someone online is check their website and social. Are they consistent on posting and engagement? Can I depend on them to respond if I have a problem or concern?

You want to show people that you're consistent and that you show up for them.

Consistency takes time, so you also have to be patient with yourself and persist, which brings me to my next point.

 

9. Being persistent and patient.

Blogging is not for you if you're looking for overnight success. 

Overnight success doesn't exist, but there are definitely a lot of other things you can probably do to create success in your life much sooner.

Building content takes time. Writing takes time, and sometimes you don't like what you write. There might be weeks when you hit a wall and you find yourself in a creative slump. 

We're all in a rush to get somewhere, but if you look at the most successful blogs out there, they've been around for years. Years. 

It took them practice, patience, and persistence to get good at their craft. It didn't just happen overnight. It took them time to build an engaging community and trust.

You have to be willing to keep going even if it feels like you might be talking to yourself at times, even when you feel like nothing is wrong, even when you don't feel like it. It's like anything else in life; you have to put in the work to reap the rewards.

 

10. Showing up and following through.

This pretty much ties up everything we've talked about so far. 

You have to show up and do the work. Build trust, provide value, be yourself, know who you are, work on building a community, have a systems in place, etc. 

Showing up and following through can often be the hardest part, and this is me speaking from experience... because sometimes burn out happens or something unexpected in your life happens or you hit a real writing block.

That's why it's important to give yourself time and to be patience and kind to yourself. 

Because even if you stumble and fall a few times along the way, if you keep getting back up and showing people you're serious about this, they'll know that they can count on you and that you're human.

It's okay to make mistakes, and it's possible to have a successful blog even if you aren't perfect or the best at everything.

 

I'd love to hear from you.

What do you struggle with most when it comes to blogging?



Is It Too Late To Start A Blog In 2018?

 Is It Too Late To Start A Blog In 2018? | Why You Should Start Blogging In 2018 | Starting A Blog in 2018 | How Blogging Can Help You | Blogging Advice for Beginners | Creating Your Own Blog | Blogging and Search Engines | How To Improve Your Life | Wholehearted Woman

The short answer is no. It's not too late for you to start a blog.

 

The long answer? Here's why it's not too late.
 

1. People are still reading blogs.

It's not a thing of the past.

I started Wholehearted Woman in the beginning of 2017. 

It's December 2017 and I'm getting anywhere from 250 to 400 unique visitors a day. I know it's not as big as some blogs out there, but for someone who put in some effort here and there (who admittedly wasn't the most consistent), that's pretty good and it goes to show that people still find blogs valuable. 

Other than watching Gary Vee's YouTube channel and listen to Sam Smith's Too Good For Goodbyes, I rarely ever go on YouTube much less watch videos on Facebook. I'm just not a video kind of person, and I can't imagine I'm the only one. 

Will I start a YouTube channel someday? Maybe. I actually wanted to start one earlier this year, but decided it wasn't the right time.

But if you think blogs are becoming relevant, think again. 

A lot of big media sites like mindbodygreen, Pure Wow, PopSugar, and Refinery29 are still pushing out written content every day. Why? Because people read them.

People like me and people like you.

 

2. Everyone consumes content differently.

To build on the last point, people still read. Yes, in 2018. I know, it's shocking.

We all learn in different ways. There are people who: a. listen to podcasts, read books and magazines, and/or c. watch videos. Some people just do one while others may do all three. 

But there's something nice about being able to see something all written out for you and being able to skim or skip ahead. 
 


Remember, you don't have to market to everyone, but there's definitely people out there who will resonate with and get value out of your content. 

People thought books were going out of style, but guess what? 

There are still book deals being made.

And magazines like Belong, The Letter Mag, and Darling.

There are still people who enjoy paper, words, and reading. 

Is listening to podcasts more convenient? Yes, in fact, I love podcasts.

But let me ask you this: Why can't there be both? 

Just because someone else's podcast is successful doesn't mean you have to start your own podcast. If you want to start a podcast, then do it. But if you've always wanted to have your own blog, it's time to take off those shiny object googles.

Ask yourself what you want and what works best for you. Not everyone else, but you. 

The question isn't if it's too late to start a blog in 2018, it's do you want to start a blog in 2018. 

And if you're wondering if you can have a successful blog even if you start in 2018, the answer is yes. You make your own success in this world.

 

3. The search engine isn't going anywhere.

I know voice and audio is becoming a big thing, and trust me, I'm ALLLLL about efficiency. You can ask the people in my life that and they'll tell you.

Whether it's eating at a restaurant or organizing my to do list, I'm always trying to find the best possible way to do things because y'know time is one of the most valuable assets that we have. 

As Gary Vee always say, time is on your side. 

You just have to be willing to do the work. 

SEO works. Putting in the time works. All of these things that you're reading about work. The strategies you've heard on podcasts work. 

You just have to make them work for you.

The question isn't really if blogging is still going to relevant in 2018 (because it is), the question is are you going to put in the work to make it work? Because the search engine isn't going anywhere. People still use the Google search bar. 

Remember, it's all about who you're targeting.

People will read your blog if they can find your blog. If you provide value, if you show that you know what you're talking about, and if they like you.

 

When I first started this blog in 2017, I thought I was too late to the game.

And yes, while I was late to the blogging party, I got here when I did.

And guess what? I still managed to build a readership. 

People still comment here to read even when my posts go beyond the recommended 300-600 word count, because it resonates with people. Maybe not everyone, but not everyone is my type of person and I'm totally okay with that.

I love getting emails and messages from people telling me that the way and/or what I said resonates with them. They're honestly the best, and it goes to show people still email you!

 

I'd love to hear from you.

What's stopping from you starting a blog? What can I help you with?



12 Reasons To Start Blogging In 2017

 12 Reasons To Start A Blog In 2017 | How To Start A Blog | Why You Should Blog | How Blogging Can Help You | Personal Growth And Development Blog | Self-Discovery | Lifestyle | Blogging In 2017 | How To Create Your Own Opportunities In Life | How To Improve Your Life

Blogging has always been a huge interest to me. A few years ago, I started this blog, but quickly realized how much work it involved - and soon, it felt like a chore more so than a hobby.

So why did I create another one? Because I rather live and do knowing that I gave things a real shot rather than always asking myself, "What if I had done that?" If things don't work out, but I gave it my all, then that's okay. My heart and effort wasn't in it, but always wondering and throwing ideas around (without execution) isn't my style either.

Plus, there are soooo many benefits to blogging, hence this blog post!

 

Here are 12 reasons why I think you should start blogging if you're on the fence about it.

1. You create opportunities for yourself.

Instead of waiting for them to come to you (…which is what most people do and is probably never going to happen), you go out and make your own which is more empowering and inspiring anyway. There are so many things we can do like working work other people (collaboration), projects, workshops, webinars, creating resources for your community, in-person events, etc.

You can literally create something out of nothing, which is so amazing. Share your story, document your life, help others, give value, etc. Put yourself out there, and let the world hear your story, which means me to my new point.

 

2. You can share your story and life experiences.

And share them from your perspective. Develop your own writing style and voice, instead of trying to copy someone else’s.

Don’t worry about if other people are already doing it. There are tons of travel, food, lifestyle, etc. blogs out there, but guess what? There are people out there today writing their very first post and if they stay consistent with it and continue showing up, I’m sure they’ll have no problem building a tribe of their own.

The only person that’s standing in our way is ourselves.

(Related: 5 Reasons Why We Continue To Doubt Ourselves)
 

 

3. You build your own tribe of people who resonate with you and your story.

Isn’t that amazing? Helping others feel less alone? Encouraging them on their own journey?

You have a message and a voice, and someone out there needs to hear it from you. And chances are, something you say one day is going to click for them and that might just be the thing that creates a whole domino effect of change in their life.

There are so many people in the world who you can help. Stop thinking about what you can’t do or why you can’t do it, and start coming up with a list of reasons why you can and will.

 

4. You go through your own journey of personal growth.

Maintaining a blog is not easy to say the least. There’s a lot of work involved nowadays with creating graphics, writing the content, proofreading and revising, making content upgrades, sending out your newsletters, engaging on social media, etc. and that’s just the technical stuff.

There’s also the part about overcoming your fears of putting yourself out there for possible rejection or maybe even cricket sounds for the first few weeks or months or possibly even longer.

With anything in life, there’s a learning curve and you have to learn to be patient with yourself while showing up every day and preparing yourself for when things do “fall into place” (i.e. you made it happen yourself and didn’t magically wait around for things to happen).

I’ve learned tons about being patient and being kind to myself through starting Wholehearted Woman. Trust me, there is so much to learn and it’s all good and will help you grow so, so much.

(Related: Letting Go Of Being Good So You Can Be Free)

 

5. You gain clarity and learn to readjust along the way.

This is why you always hear the advice, “Start before you’re ready.”

Because along the way, you will change things and you yourself will change too. Where you start is probably not where you’ll be 2 months down the line, so just start and keep going.

You will figure things out as you go. And if you still don’t know what you want, well at least you’ll know what you don’t want.

By taking action, you’ll gain clarity - on your life, on your blog, on what you want, on where you’re going, etc. Trust me, blogging really helps you evaluate and reflect on your life not only from the day to day but from an overall, long-term bigger picture as well.

 

6. You become more confident and you start believing in yourself.

Like I mentioned earlier, blogging is no walk in the park. But once you start doing it, you’ll start seeing how capable you are of things once you apply yourself.

Instead of saying things like, “Well, that’s easy for other people. They can make it work.”, you’ll start thinking, “I can do that, too.” (Because you can.)

We all had to start somewhere, and we were all beginners at one point. No one starts off knowing everything about everything.

And once you get the hang of it, you can show others how to too and inspire them.

(Related: 5 Reasons Why We Need To Allow Ourselves To Be A Beginner)

 

 12 Reasons To Start A Blog In 2017 | How To Start A Blog | Why You Should Blog | How Blogging Can Help You | Personal Growth And Development Blog | Self-Discovery | Lifestyle | Blogging In 2017 | How To Create Your Own Opportunities In Life | How To Improve Your Life

7. You improve your writing through practice.

Okay so, I’m not really sure whether my writing has improved or not. I’ve never really been confident in my writing, but I do feel more comfortable reading now than say a year ago.

And I’m more willing to improve, which must count for something, right?

Like anything else in life, the more you do it, the better you get. Practice, practice, practice. And be okay with having your own style. (If you notice, I start a lot of my paragraphs with “and” and “but” and that’s just the way I write and the way I like to write.)

Over time, you’ll develop your own style and voice.

 

8. You learn that it’s not about luck, it’s about action.

It wasn’t luck that gets people to where they are. It’s lots and lots of preparing, learning, applying, and doing the same things all over again.

You’ll realize that it’s about consistent action and consistency goes a long way. You’ll stop making excuses for yourself of why you can’t or why it’s not impossible for you, because you know it’s not true. You’ll know that unless you take action, you’re going to stay exactly where you are.

We don’t get to where we want to go by hoping or wishing or wanting. We get there by action (ex. if you want to get people onto your blog and email list, you have to find a way to help them and provide value - not by sitting around and thinking about starting a blog …someday).

 

9. You’ll get better at processing and prioritize.

One of my biggest tips for blogging (and life) is to prioritize and batch your tasks (ex. do all your graphics at once, write a lot of content at once, etc.) instead of switching back and forth from thing to thing.

Once you start blogging, you’ll begin to realize that there is a lot going on behind-the-scenes to keep a blog functioning, so naturally, you’ll want to do it in the smartest and most efficient way.

I’ve never really been a systems kinda gal, but automating things and putting things into place really goes go a long way (and saves me a lot of time). In other words, blogging will help you get out of your comfort zone in more ways than one.

 

10. Your quality of life will improve.

This one goes along with the point I made above, you’ll start looking for ways to start doing things more efficiently and effectively. In all areas of your life.

You also might start looking for ways you could improve other areas of your life - ex. the quality of sleep you’re getting or the energy you’re taking in.

You’ll start living life with more intention, purpose, and clarity.

(Related: 5 Ways To Stop Worrying And Take Intentional Action)

 

11. You’ll meet new people and form meaningful and fulfilling relationships.

Like minded people attract like minded people.

While blogging is something you have to do alone, you don’t have to be alone while doing it. You’ll find people within your community that you’ll be drawn to - maybe it’s the way they talk or what they talk about or maybe your values align. But one thing’s for sure: meaningful and fulfilling relationships will be formed.

It’ll be awesome and really rewarding.

 

12. You can make your dreams a reality because anything is possible (and nothing is off the table).

Remember in the beginning when I said you can create opportunities for yourself? Well, why not blog to create the life that you want?

Do you want to travel? Create a travel blog, build an audience, and teach people how they can travel just like you.

Or maybe you want to create your own recipe book some day? Start a blog, build an audience, and do it. You can either go the self-publishing route or finding an agent.

Yes, it takes time to build an audience.

Yes, it takes time for trust to be trust.

Yes, everything takes time, patience, and lots of work.

 

But if you want it, it’s possible.

Also, it takes time to do anything, so the time is going to pass anyway whether you do something or not.

The only person standing in your own way is you, and that doesn’t just go for blogging.

No one is stopping you from writing or traveling or starting an ice cream company.

There are so, so many reasons to start a blog and these are just some of them.

 

Share with me in the comments below:

Do you blog? If so, what’s the biggest lesson you’ve learned so far? And if not, what’s stopping you?