One question people who are starting their blogs often have is, “How often should I post on my blog?”
The short answer: It varies.
The longer answer with an explanation: Keep reading.
There are many factors that go into how often to post on your blog, but you should know that there is no right or wrong answer. And there is definitely not a one-size-fits all scenario.
It’s more of a “do what works for you and stop comparing yourself to everyone else (for your own sanity)” type of scenario.
How often should you post on your blog?
1. What is your commitment level?
First, are you blogging for fun or is this a serious thing? What is the point of your blog?
If you’re blogging for fun, you can technically post whenever you want - as often or as little as you want.
But if you want your blog to grow, I would highly recommend writing a few blog posts before launching your blog.
Here’s why: If someone reads that first blog post and they really resonate with it, chances are that they’ll want to read more of your writing. But when you only have one, there’s not much to go on.
Also, I think having a library (even if it’s a small one) of posts helps with building credibility and trust. It shows the reader that you’re planning on taking this seriously.
Have you ever seen someone write one of those “Welcome to my first blog post!” posts and then fall off the face of the Earth? I have, and I’ve done that myself so I’m definitely not judging.
2. What is your bandwidth?
In other words, how much time and energy do you realistically have?
Also, if you’ve never blogged before, I would recommend calculating your learning curve too.
Blogging isn’t just writing a bunch of words and posting it up. It’s a lot more than that.
There’s also editing, design, formatting, marketing, etc. involved.
A good starting point is 1 post a week (or even every 2 weeks), because you can always build on that.
I know starting a new thing is exciting, but I want to caution you because when you’re excited, you want to do ALLLL THE THINGS. Am I right or am I right? (I’m right. ;))
So you start thinking… maybe you can post a blog post up every day! And while I applaud your ambition and passion, I’m also going to say doing that will probably buy you a one-way ticket to burn out city.
Because that’s what happened to me.
Oh, and if you didn’t know, burn out city is no fun. Like, at all. So don’t do that.
The point is: Make whatever you do sustainable and enjoyable.
If you’re reading this, chances are you’ve just starting blogging, so I don’t want to overwhelm you with a bunch of extra information.
It goes over step by step on my process for coming up with new ideas. If you find yourself saying “I have no idea what to write about” and you’re feeling lost, this course was designed for you. And I cover much more than how to come up with topic ideas - it always goes into editorial calendars, workflow and organization, batching, etc. Click here to learn more.
I wish you the best on your blogging adventure and I am truly so excited for you. You’re going to have so much fun! Just remember to take it one step at a time; you don’t have to do all the things at once. Give yourself the space and permission to grow, make mistakes, and learn.
And if you have any questions, feel free to ask them below!
Hi there! I'm Molly, the founder of Wholehearted Woman.
Be the person you needed when you were younger and share your story, because you're the one who someone else needs today.